Context's the thing

I'm a little late to this party - meaning 1. I don't have an iphone and 2. This post is 2 days old already and I just read it.

Not sure where that puts me on the dork scale but I'm guessing pretty high. ANYWAY...there's another post on Techcrunch that's about the same thing - don't see the connection?

Umair has drawn the connection already, I'll just repeat it.

This is about letting in consumers to provide context to already good content. Google's search results? Good content. Music found at Pandora? Good content. Both take the next step critical to online media - draw in user-generated-comments/feedback/input in order to personalize/narrowcast the content or provide better context/rate-the-results.

Pandora solicits feedback from listeners to understand what they like/don't like - Google solicits votes/feedback from searchers to add context to the results of their search. Both can then probably add to the value of their service (music/search results) algorithms based on this context - which, in turn, provides more context - which, in turn ... well, you get the idea.